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Client: Livity / Persil
Working with Neill Furstom, Freelance Creative Director at Youth Marketing Agency, Livity, I was asked to illustrate the main character- Scruffy - together with additional backgrounds and assets for Persil's Wild Explorers app.
Powered by The Wild Network, the aim of the app is to get your little explorers outside during summer with over 100 ideas to get you started. Whether it’s making mud volcanoes or starting a wild journal, there were activities for every little explorer, with Persil wanting everyone to log their 'wild time' and join the movement to get kids spending more time outside.